You deserve better than HubSpot
HubSpot is an all-in-one CRM, marketing and customer service platform, very popular with SMEs. It’s a good tool — for generic use. If your business has specific needs, a custom AI solution will go further, for less over 3 years.
Why SMEs leave HubSpot
HubSpot is an excellent tool — for generic use. These limitations appear when your business logic goes beyond what a standard SaaS can handle.
Pricing that explodes with growth
HubSpot starts free and quickly becomes one of the heaviest expense lines. Every advanced feature requires a higher-tier plan.
You adapt your processes to HubSpot
HubSpot has its own pipeline stages, its own fields, its own logic. If your sales process is different, you make compromises.
Data scattered across hubs
Marketing Hub, Sales Hub, Service Hub: three modules that don't talk to each other perfectly. Your teams juggle to get a complete view of a customer.
Long training and adoption period
HubSpot is comprehensive — and therefore complex. Each new sales rep spends weeks training. And 70% of features are never used.
HubSpot vs Propulse Custom Solution
An honest comparison. Every situation is different — that’s why we always start with a free audit.
What we build instead
Not a copy of HubSpot. Your tool, designed for your team and the way you work.
Business CRM with your pipeline
We model your exact sales process: your stages, your fields, your qualification rules. Not the default stages from an American software vendor.
Integrated sales AI
Automatic lead scoring, meeting summaries, follow-up suggestions, sales portfolio analysis. AI helps your salespeople sell better.
Unified 360° customer view
Marketing, sales, customer service: a single database. Your team always has the complete picture of a prospect or client.
How we handle the migration
Moving from HubSpot to a custom solution in 4 steps. Transparent, without production downtime.
Audit your current usage
We analyze how you use HubSpottoday: which processes, which teams, which data. We identify what works and what’s holding you back.
Design your solution
We design the architecture of your custom tool. Every screen, every workflow, every business rule is validated with you before development.
Migration and transition
We export your data from HubSpot, migrate it, and support you through the transition. Your teams don’t lose their data or habits.
Deployment & autonomy
Go-live, team training, and support. The code is yours. You’re autonomous.
Migration questions
Everything you’re wondering before taking the leap.
Can we migrate existing HubSpot data?
Yes. We export your contacts, deals, activity history and emails from HubSpot and migrate them to your new platform. The transition is seamless for your teams.
How long does it take to build?
A functional sales CRM (pipeline, contacts, activities) is deliverable in 4 to 8 weeks. We deliver in blocks: you have something usable quickly, then we enrich it.
Who maintains the CRM after delivery?
We offer maintenance and evolution contracts. Or your in-house technical team takes over — the code belongs to you. No forced dependency on our agency.
Other comparisons
Using multiple tools? We can replace them all with a single custom platform.
Ready to stop paying for HubSpot?
We start with a free audit of your situation: your current tools, your costs, your way of working. Then we honestly tell you if a custom solution is the right choice.